2. Think about the services you can provide and your finished product. Then, think about a CONSIDERABLE amount you will charge for those. Here, focus about you and your client. Is the price you’re offering fair to your client, considering your promised results? And, are you being fair to yourself, considering the amount of work you have to put into a project? 

Now, your charging price is indeed difficult to decide on. So, to help you, make sure to consider enough to cover your time, taxes, cost of service, and operating expenses. At the same time, you should still be able to make a profit. 

If you’ve settled for a price, make sure to believe in it. Remember, you are asking people for their money. If you’re not firm and confident about how much you are charging, you client won’t feel confident paying you that much too.

3. Do your homework. See, the quality of your photos is not the only basis of clients to choose you. Your photography skills are not the only thing that will make you successful. It is crucial that you understand how the market and sales work. These two factors are important if you want to generate leads and drive clients and potential customers for your business. 

At the same time, you should know how to manage your relationships with your clients. Learning to do so will ensure you get referrals and positive exposure. More importantly, you are encouraging repeat transactions. 

See, aside from being a photographer, you are also a marketing director, social media whiz, customer service expert, website creator, secretary, CEO, CFO, and all the company titles you can think of. And, the sooner you embrace these roles, the sooner you can start improving at them as well. 

4. Don’t buy unnecessary gears and prevent making “business” purchases. When just starting out, it’s always tempting to buy new equipment and pay for things that will “help your business”. Not only does this mean more expenses but it also mean more losses. Do you really NEED new lens? Do really HAVE to purchase more accessories?

You can always convince yourself that you need certain things to make your photos better… which will then make your business thrive. However, this isn’t always the case. Most times, your new gear will just end up collecting dust somewhere in your home. And, soon, you will have to sell it at a much lower price. Meaning, losses for your new business.

So, be very thoughtful about any purchases you make. And, remember, it’s not important that you have the best gears in town. Jealous stares should not be your aim – great images is. As long as you can create the images you want then you’re all good!

5. Start building your portfolio. Start working on photos that can reflect your skills and talent. Organize shoots that carries the style you want your clients to know you for.